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Deciphering Social Media in Small Steps

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crisis communications

Social Media Crisis Management

Do you have a crisis plan for your social media activities? Vertical Response has a great post that lists some good tips on getting prepared: Of course, the first tip is to “be prepared” — have a plan ready. Respond quickly. Be honest. Take accountability. Don’t feed the trolls… also known as “don’t argue.” Don’t […]

How to respond to negative online reviews

Allie Danziger Houston-based Integrate Public Relations has a great article in the Houston Business Journal covering how to prepare for and respond to negative online reviews. A few of the tips are just common sense, such as monitoring the review sites and planning ahead. Some will be new concepts for businesses that aren’t heavily invested […]

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