Today’s recommended resource will help you improve your success with Facebook’s advertising … With more than 43 eLearning modules, Blueprint will help you learn the skills to move your business forward. Source: Facebook Blueprint: Training Modules for advertising on Facebook
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FTC Guide for Native Advertising
For the bloggers out there, you may already know that the FTC has guidelines on disclosure for sponsored content. This guide is something you need to check out and bookmark for future use. Source: Native Advertising: A Guide for Businesses | Federal Trade Commission
Facebook Advertising 101
For anyone who has ever thought about getting started with placing ads on Facebook, Social Media Examiner put together a Facebook Advertising 101 podcast you may want to check out: “Facebook Advertising 101: How to Get Started With Facebook Ads.” There is a detailed article accompanying the podcast, with screenshots and everything. I’m still learning […]
FTC Public Workshop on Digital Advertising
If you happen to be in the Washington D.C. area on December 4, 2013… ShoeMoney reports that “the Federal Trade Commission (FTC) plans to go ‘native’ on Dec. 4, hosting a public workshop on the latest innovation in digital advertising: so called ‘sponsored content,’ a.k.a. ‘native advertising.’” More from the FTC: The Federal Trade Commission […]
Tips to Attract Advertisers to Your Blog
Getting ready to start pitching to advertisers? “What Advertisers Want: 6 steps to Attract Advertisers to Your Blog” has some great tips to follow. Do you know your blog rank? You’ll need that info. Do you have a media kit? Does it include your blog’s numbers, including positioning? You’ll need those too. I have to […]